Ferrari Q1 2025 Earnings Soar: Revenue Up 18% as Luxury Demand Defies Economic Slowdown

Ferrari NV stunned markets with a powerhouse first quarter in 2025, posting €1.8 billion in revenue – an 18% year-over-year leap – as affluent buyers worldwide continued to splurge on its high-margin luxury cars and ultra-exclusive customization services. Net profit roared to €450 million, marking a 22% surge that defied analyst projections and cemented Ferrari’s unique immunity to broader economic turbulence.
Key Highlights:
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Deliveries: 3,550 vehicles shipped (+12% YoY), led by the Purosangue SUV and limited-edition Icona Series models.
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Customization Revenue: Jumped 30% as bespoke client commissions hit record highs.
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EBITDA Margin: Expanded to 38%, up from 35% in Q1 2024.
Strategic Moves:
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Electrification Push: Ferrari’s hybrid sales hit 60% of Q1 deliveries, while its first EV prototype—targeting 0-60 mph in under 2 seconds.
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Asia-Pacific Growth: Sales in China/Hong Kong soared 25%, offsetting flat European demand.
CEO Statement:
“Our customers aren’t buying transportation – they’re investing in art,” asserted CEO Benedetto Vigna. “The Tailor Made program’s bespoke craftsmanship and our hybrid innovations propel unmatched allure, regardless of macroeconomic winds.”